Interoffice Correspondence: FOR INTERNAL USE ONLY

From: Director of Marketing

Attn: All Staff Members

We have just completed the development on the new line of high performing alternators and starters for the automotive aftermarket. Frankly the prototypes have been nothing short of amazing. The power curves of the alternators have exceeded engineering expectations and the mean time between failure (MTBF) is out of this world. Rest assured, these new products will have no equal and will be what everyone else is compared to. Production should be in full swing in the next 60days and assembly training will be starting in the next 14days. Look for product availability to be limited initially to ensure that our distribution network fully understands these revolutionary products.

The products will be known as “PURPLE POWERHOUSE™” and is the result of observations during the initial testing phase. It appears that during the MTBF testing, one of the engineers remarked that the unit is making so much power, its turning purple. Hence the name “PURPLE POWERHOUSE™”. Further information will be available from your department heads.